Discover Color Touch. Wella Professionals most versatile demi-permanent hair color. Always loved, now better than ever. With new Built-in metal purifier for true-to-tone vibrancy no matter the hair condition. Experience uncompromised vibrancy and shine with up to 70% grey coverage*. Color Touch results beautifully fade over 28 washes. *with Color Touch Pl
BENEFITS
NEW built-in Metal Purifier for true-to-tone vibrancy no matter the hair condition
Ammonia Free* *except Color Touch Plus which is low-ammonia
Uncompromised vibrancy & shine
Up to 70% grey coverage* (*with Color Touch Plus )
Beautifully fades over 28 washes
Vegan, Formulated without Silicons, Free of Mineral Oil
ALWAYS LOVED, NOW BETTER THAN EVER
How to Use:
Always mix Color Touch hair color with Color Touch Emulsion 1.9% or 4% in a 1:2 ratio and develop for up to 20 minutes. To neutralize oxidation residues and stabilize color, we recommend Wella Professionals Color Post Treatment.
Hair type : All Hair Types
